Mix graham crumbs, 1/4 cup sugar and butter until blended; press onto bottoms of 24 paper-lined muffin pan cups. Refrigerate until ready to use.
Chop enough strawberries to measure 1-1/2 cups; place in medium bowl.
Add jam; mix lightly. Reserve remaining berries for garnish.
Beat cream cheese and remaining sugar with mixer until blended.
Add dry gelatin mix; mix well. Stir in COOL WHIP. Spoon about 1 Tbsp. cream cheese mixture over each crust. Top with chopped strawberry mixture and remaining cream cheese mixture.